Kochi: Mahindra Two Wheelers Ltd, part of the $16.9 billion Mahindra Group, launched its all-new Mahindra Gusto 125 on Thursday in Kerala, further expanding its growing presence in the scooter segment.
Developed completely in-house at Mahindra Two Wheelers’ state-of-the-art R&D Centre in Pune, the technologically advanced Mahindra Gusto 125 comes with Powerful 125 cc M-TEC engine with MCDi technology that senses the load on the engine and adjusts the ignition timing; and Four new unique head-turning styles. The Gusto 125cc is available in four distinctive style options of “Orange Rush”, “Bolt White”, “Monarch Black”, and “Regal Red”.
The Gusto 125 will be available in two variants VX & DX. Gusto 125 DX is being launched at a price of Rs. 51,480 (Ex-Showroom Cochin). The top end Gusto 125 VX is priced at Rs. 54,480 (Ex-Showroom Cochin). Gusto 125 will initially be launched in the Southern states of India before being rolled out across the rest of the country. It will be supported with a comprehensive multi-media marketing campaign.
Vinod Sahay, Chief Operating Officer, Mahindra Two Wheelers Ltd. said, “Since its launch last year, Gusto has grown consistently and we are now excited about extending the Gusto brand into include new consumer segments. The all-new Mahindra Gusto 125 is bound to turn heads on roads in Kerala as it is packed with a powerful 125 cc M-TEC engine with load sensing MCDi technology and stylish looks to match! We continue with Gusto’s innovative car-like features, like India’s only Height Adjustable Seat, that makes the new Mahindra Gusto 125 a complete, fully loaded scooter that is sure to delight consumers.”
Along with the new features, the Gusto 125 retains all of Mahindra Gusto’s erstwhile consumer-inspired technology features that have delighted customers.