Thiruvananthapuram: Kerala Homestay and Tourism Society (HATS) will organise the second edition of International Homestay and Rural Tourism Meet in Kochi from September 15.
The main objective of the three-day travel meet is to enhance the business opportunities in the State for homestay providers and serviced villas providing a platform to network with industry players.
According to a press release, it is one of the largest B2B events for homestays and rural tourism in the country, which will also be attended by national and international tour operators, entrepreneurs and destination management companies.
The meet will kick start at Bolghatty Palace wherein 1,500 participants are expected to take part. “Homestays are inevitable part of State tourism and they help the industry to connect with the travel enthusiasts. The B2B meet is expected to discuss recommendations to boost the rural tourism sector,” said P. Bala Kiran IAS, Director, Kerala Tourism.
Sivadathan, Director, HATS said that the general travel trend of tourists these days is not just a visit to the place but also to experience and live the experience.
“The recently-conducted adventure tourism workshop and HATS meet in Kochi etc will all add value to the government’s current initiative in rebranding Kerala Tourism and project the State tourism globally in the appropriate manner,” he added. “Once the sector grows with its potential, there will be a huge job opportunity in Homestay business thereby enhancing opportunities equally in tourism sector.”
During the B2B meet, seminars and discussions on the potential and challenges of the sector will also be organised.