Startup Buyfie Chosen for Korean Acceleration Initiative

Thiruvananthapuram: Kerala-based hyperlocal e-commerce startup Buyfie has been selected for the prestigious “in2Korea” acceleration programme.

Conducted by South Korea’s Ministry of Science and ICT (MSIT) and National IT Industry Promotion Agency (NIPA), the programme offers startups the opportunity to fast-track their growth in one of the world’s major IT hubs.

One among the 30 tech startups that were invited to participate from around the world, Buyfie was chosen on the basis of its minimum viable product (MVP) — a product developed with sufficient features to satisfy initial users. The invitees for the programme cover a range of industries such as fintech, green tech, AI and e-commerce.

Buyfie was founded by siblings Praveen S.S, Pranav S.S. and Prabin S.S, hailing from Balaramapuram in the district.

Buyfie was incubated under “Startup Dreams,” a social sector initiative by the Scheduled Castes Development Department in association with the Kerala Startup Mission.

Incorporated in 2016 as Axen Software Pvt. Ltd. in Technopark, the company offers a first-to-the-market for goods or service-based e-commerce local store network.

It allows users to discover and buy goods or service deals and offers nearest to their location. More than 200 local stores are currently registered with Buyfie in the district. The founders are planning to expand its operations to more cities.

As part of “in2Korea Pro-Pack” voucher, Buyfie will get on-demand access to professional experts to help go from concept to corporation, paired mentorships, assistance in getting a Korean Startup Visa besides free office space in a startup campus in Pangyo, known as South Korea’s ‘Silicon Valley’, according to a press release.